“Hey Matt. How’s everything?” I asked. “Better than expected,” he said, smiling. “I’m here for a meeting with Phil and Tony and a really hot new interactive company to finally launch a Glorious Web site.” He went on to tell me that he planned for the site to go live in mid-May, barely a month from now.
What is an interactive company? I know all about the dotcoms and the dotcom bubble but I never heard anyone use the expresion "interactive company". How can a company be interacive or not, anyway? (Besides sites do not go live but on-line). What do you think? Is it just a, so called, dotcom? TIA Michal