Looking at the NYT review of new cars it is striking that there seem to be no diesel sedans.
In Europe diesel cars represent 49% of new car sales. In France two out of three new cars sold have diesel engines. Even luxury and top end car makers make diesel versions: you can get a diesel Jaguar and there have been diesel Mercedes for many years.
One advantage is mileage per gallon. When the motoring writer Jeremy Clarkson tested the hybrid Toyota Prius he reported that it returned only 40 mpg [UK gallons] driven "normally" and not as though by "a little old lady". It does, after all, have a petrol engine as well as the electric motor. . In contrast his diesel Volkswagen returned 70 mpg driven normally. The mpg of a diesel is 30% to 50% better than for a similar petrol/gas car.
So what's the problem? The emissions of a modern diesel engine comply with modern standards, though we'd be forgiven for thinking that that is not really a key consideration with normal drivers (including American ones). The performance is indistinguishable. The car makes no more noise than a petrol version.
The diesel fuel in France is slightly cheaper and in Britain slightly dearer but that is more than offset by the added economy.
Americans drive a surprising (to us) number of 'off-roaders', '4 by 4s' (SUVs). Are any of these diesel in the USA ? If not, why not?
Incidentally,it is not immediately obvious why anyone needs, or thinks they need, 4 wheel drive unless they live on a farm or halfway up a mountain

If it's height above the roadway that you want then an ordinary 'people carrier', a vehicle that sits higher than a normal sedan/ saloon would do.You can get a bevy of children etc into one of those,too

( Mr Clarkson noted, on a visit to Morthern Norway,a place where they do have snow (and a few hills

) that, in three weeks, he did not see a single off-roader/SUV .Norway is a high income country, too, so we might expect that it's not a question of simple cost.
So what's the reasoning ?